When comparing Pinterest to Instagram, the ability to easily add links is what sets Pinterest apart from Instagram as a powerful marketing strategy.Īdding links to pins makes it super-easy for a Pinterest user to find out more about the Pin that has caught their eye, and potentially go on to make a purchase. When using Pinterest for business, you should always include a link to your website with each pin – this could be a blog post, an online store or a company website.
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